Contact:
Customer Service FOR IMMEDIATE RELEASE
Phone:
(949) 475-1100
Toll Free:
(800) 201-2700
Email: FreshIdeas@CaScents.com
Expanding
Creative Services at California Scents
Irvine, CA, December 5, 2013 – California
Scents, a leading supplier of air freshening products world-wide, announced
today the opening of its new in-house creative suite. Over the years, the
California Scents brand has become known for its fun and colorful product
packaging, POPs, and advertising materials. This new larger space will help
continue that tradition and meet the growing need to produce more of the
company’s graphic design work in-house. Both U.S. and international marketing
opportunities have also created an expanded role for the design team at
California Scents and this new space will help meet those increasing
requirements with additional equipment and talent.
Linda Doppes,
President of California Scents, commented, "We have always taken great
pride in our colorful product packaging. It is an integral part of our trademark
look." She added, "With several new product introductions on the
horizon and solid market growth both here and overseas, further development of
our in-house creative capabilities were needed at this time."
The new Creative
Services suite has been in the design stage for several months and is
conveniently located adjacent to the corporate headquarters located at 18850
Von Karman Avenue, Irvine, California. Functioning much like a stand-alone
design agency, the newly formed Creative Services Department will be
responsible for many facets of the advertising and marketing efforts at
California Scents, including: Product Packaging, Point-of-Purchase Displays,
Advertising, Sales Materials, Trade Show Exhibits, Website Design, Social
Media, and Special Events Marketing.
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| From left to right: Gus Doppes - CEO, Linda Doppes - President, Bella Guevara-Ludt - Product Development Manager, Rex Couch - Creative and Marketing Director, and Erin Morinaka – Graphic Designer. |
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About California Scents
California
Scents is a manufacturer of high quality air freshening products and has
provided consumers with long-lasting fresh scents from exciting and
eco-friendly products since 1993.
California Scents products are available at major retailers throughout
North America and are also available in over 100 countries around the world
through retailers and authorized distributors.
California
Scents, Spillproof Organic Air Freshener, California Car Scents, Cool Gel, Cool
Scents, Citrus Splash, Hang-Outs, Orange Squeeze, Slim Tins, Xtreme and Pet
Scents are registered trademarks of California Scents.
For
more information, visit www.CaliforniaScents.com
and www.Facebook.com/CaliforniaScentsUSA.